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S22EP07: Why your coaching fees are too low and how to raise them
Feb 8, 2024
The podcast discusses the challenges coaches face with low fees and explores the benefits of raising coaching fees. It emphasizes the significance of professional self-esteem and confidence in coaching and provides insights on how to overcome low fees. The importance of creating value for clients and selling better lives is emphasized, along with different pricing strategies. Doubling coaching rates is discussed, highlighting the importance of professional self-esteem and understanding client motivations.
57:47
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Quick takeaways
- Raising coaching fees can filter for focused, action-oriented clients and allow for a select client group and better lifestyle.
- Creating value for clients through personalized surprises and deep relationship building sets you apart.
Deep dives
The importance of raising your coaching fees
Raising your coaching fees can help filter for clients who are more focused, take action quickly, and are committed to their success. Higher fees also allow you to work with a select group of clients who inspire you and create a great lifestyle for you and your family. Don't be afraid to double your rates or charge 20% more than you're comfortable with. You can also create different pricing models, such as hourly, project-based, or retainer-based. Remember, the value you bring as a coach is what clients are paying for, not the hours you put in.
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