S22EP07: Why your coaching fees are too low and how to raise them
1 Insight
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Creating Value for Clients and Selling Better Lives
In this chapter, the speaker discusses the importance of creating value for clients in coaching relationships and focuses on selling better lives instead of coaching services. They provide examples of how to create value, such as being specific in communication and meeting clients in unconventional locations. They also outline different pricing models and strategies for raising coaching fees.
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