Jason On Firms Podcast 527 Does AI Mean ADVISORY Is The Future for Accounting Firms?
Oct 17, 2025
Explore how AI is transforming accounting roles, as advisory services become more crucial. Automation may replace some compliance tasks, but the demand for skilled professionals is evolving. Discover how bookkeeping is turning into controllership and why tech isn't replacing accountants but enhancing their work. Learn practical tips for using AI in everyday operations, from managing meeting transcripts to productivity boosts with ChatGPT. Plus, insights on the creativity behind AI and strategies to stay relevant in the changing landscape.
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AI Will Reshape Roles, Not Erase Them
- AI will change much of accounting but won't instantly eliminate existing services.
- The future is an evolution of roles, not a sudden replacement of compliance with advisory.
Saved Time Usually Gets Spent On Same Work
- People default to using time saved to do more of the same work rather than learn new skills.
- Intentional reallocation is required to turn automation gains into advisory growth.
Bookkeeping Has Evolved Into Controllership
- Bookkeeping has mostly been automated at the transaction entry level.
- Skilled bookkeepers now perform higher-value controllership and problem-solving work.