Mandy Critchley is a Global Account Director at CommerceIQ, where she partners with top FMCG companies to help them win on the Digital Shelf. By the way, you can download their Chrome Plug-in here: https://growth.commerceiq.ai/fmcgguys
In this episode, you'll hear about:
- The evolution of the Retail landscape and challenges for eCommerce strategies it presents
- FMCG Brands' opportunities in Retail Media
- Creating quality content to have better online presence
- How to Break down internal organization silos
- Bringing it all together to be successful on the digital shelf in 2024!
The FMCG Guys