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The Digital Marketing Podcast
Custom GPTs for Marketing
Feb 2, 2024
Learn about custom GPTs and their practical uses, such as writing articles, generating e-learning content, and replicating tone of voice. Discuss the importance of protecting intellectual property and privacy controls. Explore mispronunciations, Google Gemini, and connecting GPT to external systems. Access and explore different GPTs in the GPT Store, including logo creators and image generators.
18:12
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Quick takeaways
- Custom GPTs enable users to create personalized versions of GPT for specific tasks, improving accuracy and comprehensiveness of outputs.
- Creating a custom GPT involves providing instructions, defining tone of voice, and refining outputs through interaction, leading to high-quality content aligned with specific requirements.
Deep dives
Custom GPTs for Marketing: Unlocking New Possibilities
Custom GPTs are personalized versions of GPT tailored for specific tasks. They offer significant advantages over regular GPTs, enabling users to generate more accurate and comprehensive outputs. With the introduction of the GPT store, users can now create their own GPTs and monetize them. The store also features a wide range of helpful GPTs designed by others. These custom GPTs solve the limitations faced by chat GPTs, such as following instructions accurately and remembering sequences of instructions. They excel at generating long-form content and can be refined and improved as users interact with them.
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