Join Amy Porterfield, an expert in online marketing and digital products, as she chats with Cody about the world of digital products. They dive into the best platforms for selling, how to uncover hidden digital assets, and the magic of printables for growing your subscriber base. Learn tips on maximizing revenue through strategic digital add-ons and how to repurpose existing tools into profitable offerings. Plus, discover how to launch a side hustle with ease and the potential of selling on Etsy!
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question_answer ANECDOTE
First Digital Product Flop
Cody's first digital product was a printable 21st birthday party drinking game.
It failed because he didn't consider his target audience.
volunteer_activism ADVICE
SEO Validation
Use keyword research tools like E-Rank, Everbee, or Ubersuggest to find high-demand, low-competition products.
Niche down with long-tail keywords to reduce competition.
volunteer_activism ADVICE
Build a Product Suite
Create a digital product suite to build an ecosystem around your business.
Use smaller products as lead magnets or tripwires to attract customers to your larger offers.
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In 'Two Weeks Notice,' Amy Porterfield provides a practical and inspiring blueprint for women to transition from corporate jobs to becoming their own bosses. The book offers a step-by-step process, grounded in research and Porterfield's real-life experiences, to help readers navigate the mindset shifts, strategies, and tools needed to build a successful online business. It covers topics such as choosing the right business model, avoiding common boss traps, creating a marketing plan, and setting up a business for financial and time freedom. The book is designed to empower readers to overcome fear, find their niche, and create a life of impact, time, and financial freedom.
The 4 Hour Workweek
Timothy Ferriss
In 'The 4-Hour Workweek', Timothy Ferriss presents a step-by-step guide to 'lifestyle design', encouraging readers to question the traditional notion of retirement and instead create a lifestyle that prioritizes freedom, adventure, and personal growth. The book teaches how to outsource life tasks, automate income, and eliminate unnecessary work using principles like the 80/20 rule and Parkinson’s Law. Ferriss shares his personal journey from a corporate workaholic to a location-independent entrepreneur and provides practical tips and case studies to help readers achieve similar results. The book emphasizes the importance of focusing on high-value activities, taking 'mini-retirements', and living life to the fullest in the present rather than deferring enjoyment until retirement.
Cody joins Amy Porterfield on the Online Marketing Made Easy podcast to talk all about digital products.
He covers topics such as:
The best platforms to sell digital products
How to find digital products you might already own
How to get more subscribers using printables
How to make more money with digital products
How to add digital products to your existing business
And all about what’s inside his E-Printables course.
Hope this helps someone else start their digital product journey.
If you enjoyed this, please share this episode with a friend!
Links from The Episode
E-Printables Course (with FI Show discount)
Original episode on Online Marketing Made Easy
YouTube Interview
https://www.youtube.com/watch?v=E_ELCryyjEM
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