The Art of Online Business Tarzan Kay’s Shockingly Simple List-Building Strategy (And Why Meta Ads Made It Work)
Tarzan is a copywriter and newsletter creator known for her story-driven emails and consent-based approach to selling. She spent years dismantling a seven-figure “girlboss” business to build something more sustainable that puts people and great writing first.
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Tarzan and I talk about a list-building strategy that breaks a lot of the usual rules and why Meta ads are what make it work.
We also talk about using ads as a way to grow without being glued to social media, how that choice supports long-term consistency, and why building an email list this way attracts better-fit subscribers from the start.
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Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
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Tarzan Kay’s Links:
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