How Doctors Can Stay Professional While Engaging on Social Media with Prof. Sarah Mojarad

Professor Sarah Mojarad is a lecturer at the University of Southern California where she holds joint- faculty appointments in Viterbi School of Engineering and Keck School of Medicine. We discussed why we should act online like our first-grade teacher is reading all of our tweets and even our emails.  Her areas of expertise are in social media, science communication, and online medical professionalism. Prior to joining USC, Professor Mojarad was at Caltech where she co-created the course “Social Media for Scientists” and now she teaches us Social Media for Physicians.  It’s believed to be the first course of its kind to educate students on the issues and opportunities of social media-based science communication. You can find her at smojarad.com and @Sarah_Mojarad on Twitter.

She gave us some tips for communicating complicated medical information – keep it simple, but include links to your bibliography.  We talked about how pseudoscience and purveyors of misinformation gain traction by tugging at heartstrings and that we may be able to use those tools for good.  In the end, our real audience, the ones who are really listening, may not be who it seems, it is the unseen lurkers, so get out there and don’t let the trolls get you down.

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Snapchat talking point: https://www.dovepress.com/evaluation-of-the-snapchat-mobile-social-networking-application-for-br-peer-reviewed-article-BCTT

This episodes explores how busy doctors, overwhelmed doctors, and burnt out physicians can use social media responsibly while maintaining professionalism. We share physician lessons in communicating with patients, managing patient relationships, and physician soft skills for engaging online without falling into the traps of trolls or misinformation. Doctors will learn how to simplify complicated medical education for their audience, why it matters to post like your first-grade teacher is watching, and how to balance physician stress with the demands of online communication. This episode gives good physicians, physician parents, female physicians, and physician executives practical strategies to protect their doctor career, avoid doctor regret, and still reach unseen audiences who benefit from accurate information. By learning to engage effectively on social media, physicians can reduce burnout, become inspiring physicians, and strengthen their ability to communicate with patients in a digital age.

This medical podcast is your physician mentor to fill the gaps in your medical education. We cover physician soft skills, charting, interpersonal skills, doctor finance, doctor mental health, medical decisions, physician parenting, physician executive skills, navigating your doctor career, and medical professional development. This is critical CME for physicians, but without the credits (yet). A proud founding member of the Doctor Podcast Network!

Visit www.physiciansguidetodoctoring.com to connect, dive deeper, and keep the conversation going. Let’s grow! 

Disclaimer:

This podcast is for informational purposes only and is not a substitute for professional medical, financial, or legal advice. Always consult a qualified professional for personalized guidance.

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