The Fabulist
Ryan & Orion at BUCK
Feb 8, 2023
Ryan Honey and Orion Tate, co-founders of the acclaimed motion design studio BUCK, dive into the studio's vibrant culture, likening it to a 'multi-headed hydra' that adapts and thrives. They discuss fostering creativity through support and autonomy, and the importance of balancing growth with core values. The pair also reflect on evolving client relationships, emphasizing innovation and collaboration as keys to navigating the future of design. Their insights on nurturing a creative community are both inspiring and thought-provoking.
37:16
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Quick takeaways
- Ryan and Orion emphasize that fostering a nurturing and supportive environment empowers team members to take creative risks, which is vital for artistic innovation.
- The evolution of Buck's client relationships from transactional to collaborative partnerships highlights the importance of understanding and meeting evolving business objectives.
Deep dives
Embracing Risk and Creativity
The founders of Buck discuss the inherent risks taken in their creative journeys that led to the establishment of their company. They define themselves as obsessively creative individuals who have consistently chosen unconventional paths, challenging the norm while pursuing excellence in their work. This commitment to creativity is rooted in a humility-driven culture, allowing the team to focus more on their projects than on self-promotion. They emphasize the importance of creating a nurturing environment where team members feel empowered to take artistic risks, even in areas that traditional commercial production often overlooks.
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