The CEO Project Podcast Business Process Outsourcing: An On-Shore Solution
May 5, 2025
30:00
Why is collaborating with local and state governments important for businesses in rural areas? Chuck Ruggiero, a seasoned professional in the outsourcing industry with a background in programming, has been a pivotal figure in bringing jobs back to the United States through rural outsourcing. He believes in harnessing the potential of local talent while maintaining high global standards, a vision he continues to pursue as CEO of Optomi Professional Services. Ruggiero advocates for the value of rural outsourcing in the US, emphasizing its role in cultivating an efficient IT workforce by training local communities, veterans, and professionals to fill the talent gaps often overlooked. His approach, which includes strategic partnerships with local governments and a focus on nearshore services, demonstrates a sustainable model that enhances operational efficiency, reduces costs, and revitalizes rural areas by providing comprehensive consulting solutions. Key Takeaways:
- Outsourcing involves finding talent that may not be available in-house or seeking lower-cost talent
- Investing in rural talent by training them to progress from tier 1 to tier 4 support roles has been a successful strategy.
- Recruiting veterans from nearby military bases to transition into technical support roles is a key strategy
- Understanding key performance indicators (KPIs) is crucial for providing tailored solutions to clients
- The company offers various services including staff augmentation, professional services, and managed services
- Starting a class A business in rural America can be challenging but offers job opportunities
- Collaboration with local and state governments is crucial for the success and growth of businesses in rural America