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Business Lunch

Roland Frasier & Jay Abraham: The Cheat Codes

Sep 15, 2023
Renowned business strategist and author, Jay Abraham, joins Roland Frasier on the Business Lunch Podcast. They discuss advanced strategies to expand any business rapidly, including gaining more customers, increasing transaction size, and boosting purchase frequency. They also explore the benefits of strategic partnerships and acquisitions, tapping into expertise and markets without traditional costs and risks. Other topics include accessing new markets, adding new products, leveraging hidden assets, and the power of alliances. Practical tips on business growth, acquisitions, and optimizing sales and marketing are shared.
02:01:14

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Quick takeaways

  • Partnerships and acquisitions are powerful strategies for business growth, allowing you to tap into expertise and assets you need.
  • Positioning yourself as an investor on social media and setting up an SPV can enhance credibility and protect assets.

Deep dives

Partnerships and Acquisitions: Unlocking Business Potential

Partnerships and acquisitions are powerful strategies for business growth. By partnering with others who have the skills, expertise, and assets you need, you can focus on what you love and serve your customers better. Outsourcing your weaknesses and acquiring what you lack can lead to more success. Strategic partnerships allow you to leverage the resources and reach of other companies, accessing new markets, products, and growth assets. You can tap into existing audiences, leads, distribution channels, customers, and even systems through well-crafted partnerships. Acquisitions offer the opportunity to acquire profitable business assets, either under market value or through cash flow and exit strategies. With baby boomers retiring and increased market overcapacity, there is a wealth of business acquisition opportunities. Acquiring existing businesses eliminates startup risks and allows you to leverage the momentum, customer base, systems, and resources that they already possess. By positioning yourself as an investor and utilizing creative acquisition strategies, you can unlock the potential of partnerships and acquisitions to drive your business forward.

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