Woman Owned: The Growth Podcast for Women Entrepreneurs The "Small Room" Event Marketing Strategy that Built 7 Figures+ in ARR feat. KRISTINA BARTOLD-SORGOTA
What if the most powerful marketing strategy for your business isn't happening on social media, but in small rooms with 25-50 people?
This week, Eleanor is joined by CEO and co-founder of The Social Snippet, Kristina Bartold-Sorgota, who built a 7-figure agency with over 80 active clients using an unexpected approach: small, intimate events. She's mastered the art of building relationships first and letting business naturally follow, and she's here to tell you all about it.
If you're tired of constantly feeding the algorithm without seeing results, this episode will show you a different path to growing your business - one meaningful connection at a time. Tune in to discover why organic social media should be a lead nurture tool, not a lead generator, and how Kristina strategically leverages in-person networking to accelerate business growth. She shares her exact framework for choosing which events to attend, how she follows up without being salesy, and why she never makes a direct pitch, even when someone explicitly needs her services.
Get full show notes and more information here: https://safimedia.co/WO71
Connect with Eleanor on LinkedIn or Instagram: https://www.linkedin.com/in/eleanorbeaton/