Negotiate Anything The Conversation Every Leader Dreads — and How to Handle It With Integrity
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Jan 21, 2026 In this insightful discussion, Liam Leonard, a savvy real estate investor and entrepreneur, shares his experiences of navigating tough leadership conversations. He reveals how the pressure of market changes led him to make painful yet necessary decisions for his team. Liam emphasizes the importance of empathy and transparency in delivering difficult news and how being coachable can enhance leadership. Tune in for strategies on handling high-stakes conversations, fostering a supportive environment, and transforming challenges into opportunities for growth.
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Market Shift Killed The Business Model
- Rising interest rates and shrinking buyer demand made the conventional mortgage business materially less viable.
- Liam reframed market signals as structural decline rather than temporary setbacks.
Use Ownership Clarity To Move Fast
- If you're sole owner, use that clarity to move decisively when necessary.
- Structure leadership into clear business units so you can evaluate each unit's fit independently.
Confidence Can Become A Liability
- Confidence can blind you into fighting unwinnable battles against deep-pocketed competitors.
- A board helped Liam see the business's true market value and stop throwing good effort after bad.