#391: Stumping Your Sales Trainer

What happens in a training session when Bill or Bryan doesn’t have the answer?  

In a special episode of “Stumpology,” veteran sales trainers Bill Caskey and Bryan Neale bring their toughest client issues to each other to solve.  

How do you handle it when the client can’t get away from selling features/functions?  How can you create the space with your sales team to be able to educate them?  

In today's episode of The Advanced Selling Podcast, the teachers become the students (of each other). They will help you look at your own process and messaging to determine if you’re communicating through your buyer’s eyes or your own, and how you can meaningfully influence those around you.

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