Across the Pond: How to grow your Insight Agency Across the Pond: Miami Nice! Observations from the CEO Summit
Jan 30, 2026
Two agency leaders recount vivid moments from a CEO summit in Miami. They dig into networking that sparks candid business talks. AI and synthetic data surface as game-changing industry topics. The conversation highlights how in-person gatherings accelerate trust and push agencies to transform.
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Power Of Curated In-Person Events
- Small, curated in-person events enable unusually open, authentic peer conversations among competing agency leaders.
- Steve Henke says the summit's structure (limited attendees, no exhibits, shared room) creates high-value connection time.
First-Time Attendee Impressed By Openness
- Paul Griffiths describes his first CEO Summit experience and praises the openness and vulnerability attendees showed.
- He highlights standout talks from Eli Lilly's Andrew Emery and Stephen Wunker about AI-driven organizational change.
Octopus Model Of AI In Organizations
- AI can create distributed, semi-autonomous 'brains' across businesses that still collaborate centrally, like an octopus model.
- Paul Griffiths says agencies must transform to operate with multiple AI-enabled functions across sales, HR, finance, and delivery.
