

326. The psychology of nicotine
11 snips Aug 29, 2025
Nicotine is evolving, found in everything from vapes to wellness products, reshaping our understanding of addiction. This discussion dives into how it serves as a coping mechanism, helping manage anxiety and overstimulation. The episode highlights social dynamics influencing its use, detailing the deceptive marketing that promotes vaping as a safer alternative. Personal stories reveal the complexities of nicotine addiction, while strategies for breaking the habit provide hope and empowerment for those seeking change.
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Nicotine's Modern Rebranding
- Nicotine is highly addictive yet rebranded as clean and aesthetic for younger users.
- Social normalization and appealing design drive uptake despite known harms.
Why Nicotine Hooks Your Brain
- Nicotine rapidly activates nicotinic receptors and releases acetylcholine and dopamine.
- Receptor desensitization leads to upregulation and need for more nicotine to feel normal.
The False Stress Relief
- Nicotine both stimulates alertness and then calms via GABA, creating perceived stress relief.
- Over time chronic use increases anxiety by disrupting natural stress regulation.