Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business SPS 146: Stop Asking Questions. Book Writing For Podcasters with Andrew Warner
Mar 2, 2022
Andrew Warner, founder of Mixergy, shares insights on writing a book for podcasters. Topics include using interviews for book content, debunking myths about book sales, Holloway platform for boosting sales, experience with ghostwriters, and more.
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Give Books To Spark Local Conversations
- Andrew Warner carries books and gives them away to spark conversations and build local community.
- He used gifted copies to convert a client into a high-ticket purchaser for his business.
Use Weekly Check-Ins To Sustain Writing
- Hire someone to check in weekly to keep momentum and assign smaller tasks if you're stuck.
- Use those check-ins to pivot tasks, like interviewing others to generate writing ideas instead of forcing text.
Ghostwriting Failed To Capture His Voice
- Andrew briefly tried a ghostwriter and discarded the chapter because it lacked his voice and soul.
- He returned to the hard work of writing himself and thanked Ryan Holiday for pushing him to persist.