What if marketing wasn’t about getting the sale—but about getting to the truth? What if it could be beautiful?I sit down with Tad Hargrave, founder of Marketing for Hippies, to explore how ethical marketing, niching, and cultural values can come together to build a business that feels good to offer and good to receive. Tad shares his journey from high-pressure sales tactics to finding a more grounded, honest, and human approach to business—one that prioritizes integrity, right-fit clients, and restoring beauty to the marketplace.This episode is a must-listen for meditation teachers, coaches, and conscious creators who want to market with meaning and stay in deep alignment with their values.

Key Takeaways 

• What if niching wasn’t about narrowing your options—but about something far more natural and freeing?

• The deeper reason why so much marketing feels off—and a more honest way forward.

• Why “getting the sale” might be the wrong goal altogether—and what to focus on instead.

• A new lens on discovery calls that could change how you show up to every conversation.

• How to recognize whether your marketing is helping—or subtly harming—the people you serve.

• One clarifying question that could reveal your true place in the marketplace.

• And why beauty isn’t an afterthought in business—it may be the whole point.

  
  

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CONNECT WITH TAD:

Website: https://marketingforhippies.com/

Instagram: https://www.instagram.com/marketingforhippies/

YouTube: https://www.youtube.com/tadhargrave

Music Credit: Nova by River Roots: https://www.youtube.com/riverroots