

How I Built A $400 Million Company With Joe Rogan! (Incredible Story) Aubrey Marcus
74 snips Apr 27, 2023
Aubrey Marcus, an entrepreneur and founder of Onnit, shares his incredible journey from launching a supplement company to shaping his vision of ‘Total Human Optimisation’. He discusses the profound impact of psychedelic medicine on his life, his experiences with polyamory, and the importance of community and connection in today's world. Aubrey reflects on personal growth, childhood influences, and the lessons learned throughout his success, highlighting how transformative partnerships—with figures like Joe Rogan—have been key to his entrepreneurial path.
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Parental Influence
- Aubrey Marcus's parents, a professional tennis player and a pioneer commodities trader, instilled in him a drive for greatness.
- Early exposure to high-achieving role models shaped his ambition and desire for a significant legacy.
Psychedelic Journey
- A psychedelic experience at 18 sparked Aubrey's inward quest for knowledge, shaping his desire to share his learnings with the world.
- This pursuit of inner exploration, or "psychonautics," influenced his later work, including founding Onnit.
Embrace Self-Sovereignty
- Shift your mindset from victimhood to personal sovereignty, taking responsibility for your experiences and learning from challenges.
- Embrace self-love unconditionally, recognizing your inherent worth regardless of external achievements.