#49 - The Romantic View of Sales with Mike Macchiarelli

Joining me this week is Mike Macchiarelli.

Mike is the Head of Revenue Enablement at Modus. Before that, he was a seller at Equinox and at Modus. He hasn't officially been in the enablement role for too long but has been doing enablement for pretty much his whole career.

That's something I think many of you listening can relate to.

This was a really fun episode for me; I got to geek out about sports with Mike, who is as obsessed as I am. We use sport as an analogy for building a sales team. One of the things you'll realize from listening to this conversation is that Mike has a romantic view of sales, which was unexpected and really interesting. I dug a lot deeper into that, and we pulled out some fascinating and useful ideas.

We also dive into Mike's top priorities and challenges for the year. There are tons here for you to take into your role and into developing people in your organization.

So please, sit back, relax, and enjoy my episode with Mike Macchiarelli.