
The Next Big Idea Daily The One Human Need That Explains (Almost) Everything
Jan 13, 2026
Rebecca Newberger Goldstein, a philosopher and novelist, delves into the 'mattering instinct'—the fundamental human desire to feel significant. She explores how this instinct shapes our lives through various strategies and relationships. Rabbi Sharon Brous highlights the epidemic of loneliness and emphasizes the importance of presence in our communities. She discusses how serving others unveils purpose and advocates for curiosity as a means to bridge divides. Together, they illuminate the intricate connection between mattering, connection, and life satisfaction.
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Two Core Human Motivations
- Humans have two core motivators: connectedness and the mattering instinct.
- The mattering instinct is uniquely human and drives our existential search for value.
Mattering Projects Create Meaning
- The mattering instinct concerns how we prove to ourselves we deserve our own attention.
- Our mattering projects (gardens, causes, reputations) give life coherence and meaning.
Four Mattering Strategies
- People pursue mattering via four broad strategies: transcendent, social, heroic, and competitive.
- These strategies explain vast human diversity and conflict over what makes life matter.








