Improving Learning Experiences With Active, Succinct Language | L&D Disrupt (Drop-In) | Episode 61
Mar 21, 2024
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Rob Plumb, an experienced professional in learning and development, discusses the importance of using personalized, active language in learning content. The podcast explores transforming passive learning into active engagement, crafting engaging learning content with compelling stories, and building confidence in using concise language.
Use 'you' instead of 'the learner' for direct engagement.
Focus on storytelling to create engaging and impactful learning content.
Deep dives
Shifting to Active Content Creation
The podcast discusses how transitioning from passive to active content creation can enhance learning experiences. By focusing on understanding the audience and addressing them directly in the content, such as using 'you' instead of 'the learner,' engagement levels can significantly increase. Another strategy mentioned is providing practical tasks for immediate application, ensuring that learners can take tangible actions that day, fostering a more dynamic and engaging learning environment.
Crafting Engaging and Relevant Storytelling
The episode emphasizes the importance of storytelling in learning content. By avoiding broad and wordy content and focusing on telling a compelling story that resonates with the audience's specific needs and goals, content becomes more engaging and impactful. It is highlighted that the key is to provide tools that empower learners to address complex problems effectively, rather than showcasing extensive knowledge or overly complex information.
Personalizing Content for Connection
The final insights revolve around connecting with learners on a personal level through content. It is suggested that content creators should focus on clarity and relevance, avoiding unnecessary fluff and jargon. By adopting a mindset centered on 'what's in it for me,' content can be tailored to engage and benefit the audience effectively, aligning with their goals and delivering value in a concise and engaging manner.