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The Easy Button Investor Podcast

The Pursuit of "Passive Income" is Destroying Your Business

Mar 18, 2025
23:26

We hear the term passive income everywhere—on social media, in real estate circles, and from so-called business gurus. But is it real, or just a myth that leads people down the wrong path?

In this episode, we break down what passive income really means, why so many people chase it, and the hard truth about building long-term wealth. We share real-life stories, including one about a flashy entrepreneur who sold the dream of easy money—only to end up in jail. We also dive into the common pitfalls of real estate investing, why rental properties and Airbnbs aren’t as “hands-off” as people think, and how the old-school, get-rich-slow approach is the real key to success.

If you’ve ever wondered whether there’s a way to make money without putting in the work, this episode is for you. We get honest about what it takes to build financial freedom and why true entrepreneurs never really “retire.” Tune in and let’s set the record straight on passive income once and for all.

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Connect with Cole Ruud-Johnson
Instagram: https://www.instagram.com/coleruudjohnson
Twitter: https://twitter.com/coleruudjohnson

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