How to Increase Engagement on Instagram. Raj Shamani - Figuring Out #Ep. 027

I grew my Instagram family from 11k to 124k in 6 months. And here's the strategy I applied so you can copy for your account:

1. Drop your two cents everywhere.

Go to the profiles of mega or macro-influencers in your niche and check the comments of their post. Reply comments of others with the insightful response that can add value. Most of them will check your profile and become a follower because you provided them with value.

2. Respond, respond, respond.

Reply to every comment and every DM possible. If someone reaches out for advice, try your best that they don't leave without getting answers. This is how you build long-lasting relations with your community.

3. Make content in every format possible - consistently.

Instagram alone has various content points to post different content formats - Text in form of captions, image & video posts, IGTV, Stories and now Reels - Make use of every format option so people can consume content however they like. And remember, consistency is STILL the key.