The Edward Show Google’s June Core Update: Big Wins & Brutal Losses
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Jul 11, 2025 The latest Google Core Update is causing a seismic shift in SEO. Discover the surprising traffic boosts for AI-generated sites and how small travel bloggers are recovering from previous penalties. Learn about the pitfalls of keyword stuffing that can lead to brutal losses. The discussion highlights why specific pages are targeted instead of entire sites, emphasizing the need for adaptive SEO strategies. Stay updated on what Google is rewarding to navigate these changes effectively.
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Travel Blog's Traffic Rollercoaster
- A travel blog named Between England and Iowa saw a drastic traffic spike then a drop after Google's Helpful Content Update.
- The owner suspects a penalty related to past shady SEO practices might have expired, leading to a recent traffic recovery.
AI-Generated Content Surges
- AI Invest, a site mostly with AI-generated content, saw its Google traffic jump from 200-300k to 1.5-2M visits monthly after the update.
- The site openly attributes its content to AI and uses human anchors to enhance credibility.
Avoid Keyword Stuffing Penalties
- Avoid even mild keyword stuffing as it is heavily penalized in the June 2025 core update.
- Ensure keywords fit naturally in content to prevent drops in rankings.