Success Story with Scott D. Clary

JustJules - 4.9M Subscribers at 16 | Why Your Videos Aren't Working

Dec 2, 2025
JustJules, a YouTube powerhouse with nearly 5 million subscribers, shares her journey of candid storytelling and community building. She emphasizes the significance of consistency over chasing viral fame and reflects on how her unexpected early successes shaped her content strategy. Balancing her studies in aviation and gymnastics, JustJules discusses authenticity, the importance of loving what you create, and overcoming mental health challenges through her uplifting videos. She also offers practical advice for aspiring creators on patience and embracing creativity.
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ADVICE

Courage + Consistency Beats Virality

  • Be courageous and post consistently instead of chasing virality.
  • Don’t overthink small details; get content out and iterate.
ANECDOTE

Viral Start From Two Unexpected Clips

  • Her first viral video was a Taylor Swift edit made at a programming camp.
  • She later posted a post-surgery clip that went viral and kicked off consistent posting.
ADVICE

Pick A Sustainable Posting Rhythm

  • Start by being true to yourself and post consistently at a frequency you can sustain.
  • You don't need seven posts a day; twice a week can work if consistent.
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