Sina Fak is the Head of Optimization & Business Intelligence at ConversionAdvocates, the #3 top CRO agency in the world in 2020. Sina shares what businesses get wrong when they hire a shiny new in-house CRO strategist, what to look out for before taking an in-house CRO role, and when a business should consider going agency vs. In-house for CRO.
Learn more about ConversionAdvocates: https://conversionadvocates.com/
Find Sina Fak on LinkedIn: https://www.linkedin.com/in/sinafak/