Ep 275 - Replay - How to Sell Flat Rate When Clients Want Hourly

Get ready to unlock the secrets of transitioning your electric service business to a pricing model that customers love and which also locks in your profits. Our expert , Clay, lays down the blueprint for shifting from hourly to flat rate pricing with finesse. You're not just crunching numbers here; you're learning the art of customer rapport, as Clay demonstrates how to gather essential client details to pave the way for successful appointments. As resistance to change is a common hurdle, we tackle the tough conversations, arming you with the confidence to explain the merits of flat rate pricing and how it leads to better quality, reliability, and overall service experience.

Dive deeper into the psychology of sales with our discussion on the power of tiered service packages. Clay shows us how packaging services can not only simplify client decisions but also elevate their perception of value, tapping into the neighborly competition of 'keeping up with the Joneses.' By the time we wrap up, you'll have an action plan that not only anticipates common objections but elegantly sidesteps them, positioning your electrical contracting business as a beacon of predictability and premium service. For those ready to electrify their sales strategy and light up their bottom line, this episode is the jolt you've been waiting for. Join the energized ranks of our Electricpreneur community and rewire your business for success.

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