

The Billionaire, the Billboards and the Star of the Worst Ad in Sports History (PTFO Vault)
Jul 22, 2025
Zach Schwartz, a correspondent known for dissecting the most infamous sports commercials, joins the discussion to unravel the bizarre saga of a viral ad promoting sportsmanship. He traces the cultural impact of a young basketball player named Alex, who became a meme sensation. The conversation dives into corporate philanthropy, the absurdity of the ad, and fascinating insights on the interplay between sports, marketing, and social media. Additionally, it highlights Alex’s unexpected journey from child actor to a figure of resilience in the sports world.
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The Infamous Alex Basketball Ad
- The viral "worst commercial ever" features a kid named Alex confessing to touching the ball before it went out of bounds.
- This implausible sportsmanship scene sparked widespread mockery and cultural obsession online and on NBA Twitter.
Mystery of the Foundation
- The Foundation for a Better Life is mysterious with little public info and no interviews about its operations.
- Its website is outdated and vague, raising questions about the nonprofit's true purpose and transparency.
Philip Anschutz's Hidden Influence
- Philip Anschutz, a secretive billionaire, funds the Foundation for a Better Life and many conservative causes.
- His influence extends to notable political and sports domains, linking the foundation to a wider ideological agenda.