The Rise of Celebrity Makeup Brands

Celebrity makeup brands have dramatically evolved over the years, with the podcast discussing the history and impact of some key players. Iman, as one of the early pioneers, launched her cosmetics line in 1994, driven by the need for diverse shade ranges that reflected different skin tones. This paved the way for contemporary brands, with Kylie Cosmetics marking a significant moment in 2010 with its highly sought-after lip kits. The hosts highlight how this wave has pushed many celebrities to explore makeup lines as a lucrative avenue, often resulting in a blend of passion and commercialism.