The Game with Alex Hormozi Picking Your Niche | Ep 375
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Mar 15, 2022 Picking your business niche is crucial, but shortcuts lead to failure. Experience is vital; trying to teach without it can misguide others. Building a solid foundation over time creates true success. Real mastery comes from dedication and learning from mistakes. The journey in entrepreneurship is a gradual process, akin to constructing a pyramid, where each layer must be solid to support the next.
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Real Estate Agency Story
- Alex advised a struggling agency owner to close his business and become a realtor.
- He emphasized learning the industry firsthand before teaching others.
Sidelines vs. Field
- Don't try to teach something you haven't mastered.
- Gain experience in a niche before advising others.
Embrace the Suck
- Accept that initial struggles are inevitable in any new endeavor.
- Persistent effort and volume eventually lead to expertise.