Idea to Startup cover image

The Selfish Score: How to build a great customer acquisition funnel

Idea to Startup

00:00

The Inciting Incident in Jaws

The inciting incident always happens in the first ten minutes of a movie, and it tells you exactly what's going to happen. Jaws has my favorite inciting incident of all time. There's gong to be an epic fight between someone, our hero, we don't know yet, and this shark. The hero is going to kill the shark.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app