42 - How Buyers ACTUALLY Buy | The Leadership Locker with Rich Cardona
GTM Live
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What Are the Best Tools for Start Ups?
The easiest thing that very few people do. This comes from the background of being up stream focused first, where we didn't have a product to mark it. And so i went and talked to them, and i understood what they said. From that activity, you should be able to build ging around it before you launch. Most companies now do it in reverse. They launch u they have a technolege your product, they launch it, and they try nd figure out where it fits from there.
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