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7min chapter
EP02: It's a Long Way to the Top (If You Wanna NLP, AI & Analytics) - with Juliana Jackson
Data Never Lie
Using NLP to Analyze Customer Feedback and Reviews
This chapter explores how natural language processing (NLP) can be used to analyze customer feedback and reviews, detecting sentiment and identifying specific issues mentioned by customers. It also discusses the benefits of utilizing NLP services in Google Cloud for marketers.
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