Referral Profiles - What Do They Teach You?

When I would do this at the seminars I'd be pointing to two people in the front row and I'd always ask you know what's the likelihood of these two people calling an ambulance and getting a blanket compared to when I just looked over the whole audience and said somebody call a ambulance. It's the same thing when you're communicating with your clients if you're communicate with your clients about referrals in a broadcast type away and saying just want you all to know how much we appreciate your referrals. We have to get into a situation where we can identify the types of conversations that are our specific clients are most likely to get into. What are the high probability conversations that they're going to that