Re-evaluating Customer Success and Advocacy : Marketing Lessons from Sydney Sloan
Marketer of the Month
00:00
The Value in the Very Small Market
The value in the very small market is if you do a good job of serving them when they're small, they may go somewhere big. That's where marketing can help the customer's success. You have to make the math work, and you can't do it in one to one relationship. And how do you do that at scale and larger accounts, where you have more resources to put towards that?
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