Akimbo: A Podcast from Seth Godin cover image

Don’t fear placebos (E)

Akimbo: A Podcast from Seth Godin

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Why Are You Trafficking in Placidos?

Our brain is the most powerful thing in our body. It's capable of things we can't even imagine. What it does respond to are the internal flow of chemicals, electricity, positive thinking, expectation. The placibo isn't just about n surgery or back surgery but also wine and drugs. If buying 30 dollar wine glasses makes your wine taste better, what's wrong with that? I hereby confer upon you the honorary degree of t h, d n t h, t aes, doctor of tynchology.

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