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Discover how Oscar Owen transformed from teaching magic tricks on YouTube to building a 7-figure course empire. In this eye-opening interview, Oscar reveals why chasing viral views might be killing your course sales and shares his counterintuitive approach that helped him make nearly the same revenue from a 20K subscriber channel as his 1.4M subscriber channel.
Key insights:
- Why quality views beat viral views for course creators
- How to convert YouTube viewers into high-ticket clients
- The strategic shift from low-ticket to high-ticket offerings
- Why YouTube is becoming the new Facebook Ads (but better)
- How to create content that attracts your ideal customers
Oscar also breaks down his three-part content strategy for course creators and explains why 2024-2026 will be the golden era for course creators on YouTube. Whether you're just starting out or looking to scale your existing course business, this episode is packed with actionable insights you can implement today.
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