178: Building Brands for Destinations with Justin Flack
Destination Marketing Podcast
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Destination Marketing - What's the Difference Between Non Tourism Branding and Tourism Brand?
I'm wondering, maybe for the destinations that are listening to this show right now, because you've got your unique experience of being on the side of a major corporation. Can you tell me where the confluence is between non tourism branding and tourism branding? And maybe where they similar? So this is one area adam has had to to help. I t yes, it is a challenge. In fact, we talk a lot about this when we go through our process of doing brand' strategy. It's very challenging to get ment across all the stake holders, a lot of people.
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