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My Favourite Tip: Why Adam Alter doesn’t set goals, and what he does instead

How I Work

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The Power of Habits in Goal Setting

Adam: I think it's so interesting, the idea around once you set a goal, you are in a failure state that's so powerful. He says instead of treating it like I'm failing until I reach that goal, he focuses on how to get there. Adam: Each day is essentially a sort of small success in the service of that ultimate outcome. And it does seem to work for a lot of people.

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