14min chapter

Music Tectonics cover image

ReverbData: Getting Ahead in the Music Biz with Data

Music Tectonics

CHAPTER

Navigating the Evolving Artist-Label Relationship

This chapter explores the shifting dynamics between artists, their teams, and record labels, focusing on the importance of fan data ownership. It discusses the historical role of labels and their ongoing significance, while addressing the challenges in adapting to a more artist-centric approach. Additionally, it highlights the impact of data opportunities in the music technology sector and the broader societal implications of managing information in an age of disinformation.

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