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How To Stand Out As A Marketer In 2024 (Even On A Small Budget)
Marketing Against The Grain
Navigating Marketing Budgets: Blending Predictability with Creative Risk
This chapter explores the intricacies of budgeting within marketing, focusing on the challenge of merging predictable returns with creative risks. The discussion underscores the importance of measurable outcomes in securing funds for innovative projects while advocating for strategic resource reallocation.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode