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3min chapter
Inside Amazon's $100 Million Plan to Turn NFL Fans Into Black Friday Shoppers
The Joe Pomp Show
Amazon's Innovative Black Friday NFL Marketing Strategy
This chapter explores Amazon's strategic use of the Black Friday NFL game to attract new customers through free access in exchange for email subscriptions. It also highlights innovative advertising tactics, including targeted ads and shoppable content, aimed at increasing viewer engagement and conversion rates.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode