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7min chapter
391. How She Landed Kim Kardashian as a Customer + The Marketing Strategies Behind Product Based Businesses with Jacqueline Snyder, The Product Boss
the bossbabe podcast
Marketing Strategies for Product-based vs Service-based Businesses
Exploring the importance of audience testing and understanding in product-based businesses, challenges in using agencies for marketing, and the effectiveness of social media platforms like TikTok. Emphasizing the significance of founder involvement in initial sales, collaborations with influencers, and understanding customer needs for successful marketing strategies.
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