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Lessons on Selling Digital Products and the Realities of Pricing
Exploring the nuances of creating and selling digital products, debunking the myth of passive income, discussing pricing strategies, business models, and the critical role of active engagement in product success.
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Hey there!
My name is Nicolas Cole, and I have been writing on the Internet since 2007.
Today, I run a portfolio of writing businesses that does over $5,000,000 in annual revenue. My books, products, programs, and platforms are what I wish I'd had at the beginning of my writing career—back when I was 23 years old, had just graduated college with a degree in Fiction Writing, and had no idea how to make money as a writer.
My goal with this YouTube channel is to pass along everything I've learned (and am still learning) about digital writing, ghostwriting, self-publishing, and becoming a multi-millionaire digital writer with you.
So, if you want to know how to turn your passion for writing into a lucrative career, and you're looking for a digital writing mentor, maybe I can help. Everything I share on this channel is from hard-learned lessons in the trenches. I've made every mistake out there. Hopefully, you pick up a golden nugget or two that helps you on your journey. (And if I earn your trust, I hope to see you in one of our programs!)
"Nobody makes a living as a writer."
I hate that cliché—and I've proved it's not true.
Keep practicing your art. Keep learning about the business.
And most importantly, keep writing.
(00:00) - Lessons learned from selling info products
(04:55) - The Myth of Passive Income
(09:57) - Understanding the Business Model in Digital Products
(14:53) - Pricing Tiers and Experience Levels
(19:47) - The Downsides of Monetizing Information through Books
(24:38) - The Importance of Pitching and Valuable Outcomes
(29:25) - The Challenges of Monthly Memberships
(34:06) - Building and Selling Educational Email Courses
(38:49) - Steps to Success in the Info World
(43:12) - Lessons from Selling $10 Million Worth of Digital Products
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✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://startwritingonline.com
🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join the next cohort of Ship 30 for 30: https://www.ship30for30.com
👻 Want me to be your ghostwriting mentor? Apply to join our Premium Ghostwriting Academy: https://premiumghostwritingbluepri...
🤖 Need some help learning how to leverage AI as a writer? Check out our favorite ChatGPT prompts for writers: https://startwritingwithai.com
💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co
🧙♂️Are you a fiction writer? Here's a crash course on how to turn timeless storytelling frameworks into game-changing ChatGPT prompts: https://startfictionwritingwithai....
📚 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com
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