Within your playbook, you mentioned five essential tools. Could you walk us through each one and tell us some best practices for using those effectively? Sure. We wanted our book to be, first of all, as short as possible because we know that business leaders are busy people. So we have these five plays, and underneath them are five moves, and they can each be used individually so you don't have to read the book sequentially. The way we started our first play is called Communicate Courageously.