How Much Do We Really Know About Engagement?

Imea: How much do we really know about engagement? And how much, as you say, is it just like advertising has always been a bit of a guess? No, you know a lot of things. The clicks roug couldt be bought. The click trogt could be boart, the click tro could be boug. You can't always know everything. i think this is one of the reasons why people are so demanding, is that we've build some kind of expectation that you can measure everything. But let's be on us, most of us ignore surveys when they come to us after after, after we've bee on. We did ask the ad exchange