250 No, It's Not Censorship
The Feed The Official Libsyn Podcast
Lipsen Introduces Predictive Contextual Targeting for Enhanced Podcast Advertising
This chapter discusses Lipsen's latest advertising offering, which provides advertisers with a cookie-free targeting solution and allows them to target specific podcast audiences and access a total combined inventory of approximately 500 million impressions worldwide.
Alex Cooper from Call Her Daddy launches her own network called “Unwell” and media habits of Gen Z, nope, Apple was not censoring, Rob breaks down Glenn Beck's RSS feed (although the takedown was all about a trademark issue. MacWhisper! Podcast Audio Quality Grader, Squadcast joining Descript and all kinds of libsyn PR releases! Chuck Cargile as New Chief Financial Officer, Libsyn's Advertisecast signs Exclusive Ad partnership with Beautiful Stories from Anonymous People podcast! Predictive Contextual Targeting for Enhanced Podcast Advertising Precision and Effectiveness And stats! Geographic and user agent!
Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!
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Quick Episode Summary- (3:17) PROMO 1: 7sumwhere
- (3:37) Rob and Elsie conversation
- (5:17) Libsyn welcomes Chuck Cargile as new chief financial officer
- (8:40) Libsyn's Advertisecast signs exclusive partnership with Beautiful Stories From Anonymous People
- (10:52) Best practices for getting your podcast artwork ready
- (16:10) Apple did not censor Glenn Beck
- (19:10) MacWhisper!
- (21:01) Follow up for Feedswaps
- (26:39) PROMO 2: The Strokecast, the PFO episode
- (27:33) Alex Cooper from Call Her Daddy launched her own network called "Unwell"
- (29:17) The media habits of Gen Z
- (33:00) Oh! A way to grade your podcast!
- (34:12) Squadcast joins Descript
- (35:08) When a podcast doesn't update on 3rd party apps
- (39:02) The difference between evergreen and timely
- (41:07) Libsyn introduces predictive contextual targeting
- (46:34) Promo 3: The Next Feed
- (48:56) Stats! Geographic and user agents
- (53:45) Where have we been and where are we going!
Thank you to Nick from MicMe for our awesome intro!
Podcasting Articles and Links mentioned by Rob and Elsie
- Leave us voice feedback!
- Libsyn CFO Announcement 08.10.23 PDF
- AdvertiseCast Beautiful Anonymous Exclusive - PDF
- Chris Gethard 'Beautiful/Anonymous' Podcast Inks Libsyn Deal - Variety
- Glenn Beck on X: "I have a feeling these “issues” with @Apple and others will keep happening the more we’re over the target. https://t.co/RvATfZdUzJ" / X
- Rob @ podCast411 (Go Flyers - Chiefs) on X: "@glennbeck @Apple @theblaze Hi Glenn - I looked at your RSS feed raw code - and I can see the issue - this is not an apple conspiracy - it is just something broken with your feed. Have your team email me rob at libsyn dot com - Nothing that Apple podcast team did wrong just a tech issue on your side." / X
- Was Glenn Beck censored by Apple Podcasts?
- Host of 'Call Her Daddy' podcast taps TikTokers Alix Earle, Madeline Argy for new media company - Tubefilter
- Podcast Grader by Streamlit
- SquadCast Joins Descript: Now you can record, edit, and publish all in the same place - SquadCast.fm 🎙️✨🎙️
- Home - Official Libsyn Blog
- Libsyn Predictive Targeting + Momentum PDF
- Elsie on Mitlin Money Mindset
- Mitlin Money Mindset with Elsie Escobar - YouTube
- Elsie on Social Media News Live
- Building A Podcast Community with Elsie Escobar - YouTube
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FEEDBACK AND PROMOTION ON THE SHOWYou can ask your questions, make comments and create a segment about podcasting for podcasters! Let your voice be heard.
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