
#17 - The PLA cold call opener, 5/20/5 discovery call, and 10/30/10 Linkedin Video (Morgan Ingram, JB Sales Training)
30 Minutes to President's Club | No-Nonsense Sales
00:00
How to Start a Discovery Call
Morgan, you're really known for your prospecting stuff. Can we take it to the front end of the discovery call? So in the first five minutes, what I do is say, hey, Arman, before we hop on the call, you probably have a lot of sales up that you might talk to and you probably got to give them a history lesson on what you're all about. Notice that you're targeting these personas and CFOs, financial professionals. Looks like you're hiring some mid-market account executives. It looks like you're doing SDRs in S&B. And then what other departments are currently helping you right now?
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