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2023 vs 2022 Marketing Playbook Comparison + Facebook Ad Tips + Skills Needed to Win in 2023 w/Ben Zettler

Conversion Tracking Playbook

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How to Use AI to Increase Productivity

Ben: I don't think you could get those questions in GA4. It would be way too complicated to try to do that today than just using some other tools and solutions. We've had a few clients that have asked, why don't we leverage copy AI or chat GPT to craft some messaging? There are some instances where we've started to use it a bit. But instead, things to watch out for is writing a blog solely on AI even if you refine it with different problems. You can tell pretty quickly when something is not written by a human still.

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